…And Then There Are Visual Narratives

2011-06-13   BY MINDFLASH ADVERTISING

There are those brochure designs which contain compelling images and sensible editing. And then, there are those brochure designs which can be called nothing less than a visual narrative. We always appreciate a photographer and concept designer who knows how to set up a shot ... read more...

Brochure Technique: Subtractive Coloring

2011-06-11   BY MINDFLASH ADVERTISING

Creating a brochure design with subtractive coloring in mind means mixing your ink and natural colorants to create a full range of color, each caused by subtracting and absorbing some wavelengths of light while absorbing others. The subtractive brochure design starts with a w... read more...

Corporate America = Fruity Brochure Designs

2011-06-11   BY MINDFLASH ADVERTISING

First came Apple. Then BlackBerry. Now, after a string of successive tech, PR, and graphic design firms all adopted Fruit as part of their logo (and often their name), we find ourselves wondering: Why all the fruity brochure designs? Let’s follow the bread-crumb trail and s... read more...